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If You Will Lead
If You Will Lead
Enduring Wisdom for 21st-Century Leaders

There is no question that any leader who embraces the quest for continued learning will benefit from this book. Read it. Learn from it. Share it."

--Kristin Kaufman, Alignment, Inc


The above book is offered in epub format, which is compatible with Apple products, the Nook, and most non-Kindle readers. The epub can also be read on your computer via Adobe Digital Editions, available for free at www.adobe.com/products/digital-editions.html. If you would like an alternative format of the book (PDF or MOBI for Kindle), please email us at orders@agatepublishing.com after completing your order.


If You Will Lead: Enduring Wisdom for 21st-Century Leaders provides readers with guidance for any sort of leadership journey. Whether you are a seasoned executive or just starting your first leadership role, this book will help you grow as a leader. Doug Moran starts by posing four critical questions for every reader to consider:


1. Who am I?
2. What do I want?
3. How can I get others to make their own choice to follow me?
4. How can I earn and retain the privilege to lead?


If You Will Lead helps each reader discover his or her own answers to these pivotal questions.


Moran has taken Rudyard Kipling's classic poem "If—" and created a leadership framework out of it that comprises sixteen eternal and essential leadership attributes. He draws on noteworthy historical events to illustrate how great leaders like Martin Luther King, Abraham Lincoln, Mother Teresa, and others applied these leadership attributes to achieve extraordinary results.


If You Will Lead uses the power of storytelling to teach its leadership lessons. It combines bigger-than-life examples with everyday stories to help leaders apply its lessons to their own leadership challenges, whatever they may be. It's a practical guide that offers numerous resources and tools to help readers hone their skills and achieve their full potential.

Book Trailer
Leadership expert Doug Moran talks about his new book.

Chicago Tribune's Jen Weigel discusses Doug Moran's tips on leadership and his book If You Will Lead with Robert Jordan from WGN News.
What Rudyard Kipling can teach business leaders
Doug Moran talks to Denver's NBC 9 News

Doug Moran speaks with Samad Aidane of Guerilla Project Management to offer practical ideas and management on what it takes to excel as a leader.
Doug Moran joins the StrategyDriven podcast to explore the four key questions every leader must answer and the principles behind those questions every leader must embrace in order to be truly effective.
Training magazine featured an article by Doug Moran on knowing who you are and what you believe.
Inside Business: The Hampton Roads Business Journal features a post by author Doug Moran.
Leadership Excellence magazine featuring an article by Doug Moran on great leadership.
Read what today's business, government, military, and religious leaders are saying about Doug Moran's new book.
Q&A with Doug Moran ( pdf 142 KB )
Doug Moran answers questions about IF YOU WILL LEAD and the enduring qualities of effective leaders.

Details

Title If You Will Lead
Subtitle Enduring Wisdom for 21st-Century Leaders
Author Doug Moran
Imprint B2 Books
Audience 01 General / trade
Title First Published 24 June 2011
 
Format Hardcover
Nb of pages 275 p.
ISBN-10 1-932841-58-X
ISBN-13 978-1-932841-58-9
GTIN13 (EAN13) 9781932841589
Publication Date 24 June 2011
Main content page count 275
Dimensions 6 x 9 in.
Weight 21 oz.
List Price $28.00
 
Format ePub
Nb of pages 305 p.
ISBN-10 1572846801
ISBN-13 9781572846807
Main content page count 305
List Price $12.99
 

Excerpt

Additional Materials

Book Trailer
Leadership expert Doug Moran talks about his new book.

Chicago Tribune's Jen Weigel discusses Doug Moran's tips on leadership and his book If You Will Lead with Robert Jordan from WGN News.
What Rudyard Kipling can teach business leaders
Doug Moran talks to Denver's NBC 9 News

Doug Moran joins the StrategyDriven podcast to explore the four key questions every leader must answer and the principles behind those questions every leader must embrace in order to be truly effective.
Training magazine featured an article by Doug Moran on knowing who you are and what you believe.
Inside Business: The Hampton Roads Business Journal features a post by author Doug Moran.
Leadership Excellence magazine featuring an article by Doug Moran on great leadership.
Read what today's business, government, military, and religious leaders are saying about Doug Moran's new book.
Q&A with Doug Moran ( pdf 142 KB )
Doug Moran answers questions about IF YOU WILL LEAD and the enduring qualities of effective leaders.

Reviews

Press Reviews

Baseline magazine
Doug Moran, a former Capital One CIO and Virginia state commissioner, offers perspectives on principled leadership.

JohnGibbs.com
I enjoyed reading the book and found it to be a worthwhile experience...Kipling's inspiring poem and the historical stories keep the book interesting. For each leadership attribute the author poses a number of useful questions that the reader can use in reflecting on his or her own leadership qualities.
- John Gibbs

Alignment Inc
There is considerable wisdom to be garnered from Doug's perspective....There is no question that any leader who embraces the quest for continued learning will benefit from this book. Read it. Learn from it. Share it.
- Kristin Kaufman

Interview Angel
If You Will Lead uses the power of storytelling to teach its leadership lessons. It combines bigger-than-life examples with everyday stories to help leaders apply its lessons to their own leadership challenges, whatever they may be.
- Brent Peterson

Susan Palmer Consulting
Provocative, engaging and helpful...Many of the 'If Sixteen' leaders whose lives Doug chose to chronicle are people I thought I knew about, and/or whose careers I had formed solid opinions about. However, Doug's biographical information about them, coupled with his unique interpretations, provided healthy challenges to my understandings.
- Susan Palmer

Chicago Tribune
Jul 12, 2011
Moran says great leaders are happy to bring out the best in others. They are also authentic, composed, resilient and inspiring. But that having these attributes isn't enough — it's how you apply them in your leadership role that counts, he says.
- Jen Weigel

GetAbstract and the Washington Post
Leadership consultant Doug Moran offers a fascinating, instructive perspective that identifies the "If Sixteen Leadership Attributes" that [Rudyard] Kipling's poem describes. Moran's well-researched biographies of historic figures illustrate qualities Kipling found essential to great leadership. getAbstract recommends Moran’s insights to students of history and to good leaders seeking to become great.
- Thomas Bergen

Leadership Now
Speak[s] to our need to rethink our core thinking, beliefs and motivations—to do the uncomfortable.

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