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B2 Books

New and recent titles from B2 Books, Agate's new imprint devoted to business nonfiction. Since 2003, Agate has been publishing insightful titles on major business topics as well as practically oriented paperback originals focused on useful information for managers and business owners.

· In Their Own Words
· New Titles
· Forthcoming Titles
   
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Bernanke's Test
Ben Bernanke, Alan Greenspan, and the Drama of the Central Banker
Johan Van Overtveldt
An up-to-the-minute look at the challenges facing Fed chair Ben Bernanke as he addresses the economic crises he inherited from Alan Greenspan.
Baked In
Creating Products and Businesses That Market Themselves
Alex Bogusky, John Winsor
Two of the hottest figures in the advertising and marketing world take on the latest trends in product innovation as the key to cutting-edge marketing.
 
Don't Die Broke
How Annuities Can Guarantee Your Income and Keep Your Retirement from Going Belly-Up
David J. Reindel
From a noted national authority on annuities—a guide to safer and saner retirement planning, aimed at the 50-plus Baby Boomer generation that will be retiring in massive numbers within the next two decades.
The Chicago School
How the University of Chicago Assembled the Thinkers Who Revolutionized Economics and Business
Johan Van Overtveldt
 
Strategic DNA
Bringing Business Strategy to Life
Lawrence Hobbs
Strategic DNA helps you make, and sustain, connections between the different management activities you already perform. Crammed full of insights from the business world, it is an invaluable guide to making your management investments finally pay off.
Lasting Contribution
How to Think, Plan, and Act to Accomplish Meaningful Work
Tad Waddington
This life-changing little book demonstrates how to create meaning in your life, take sophisticated action, manage your career, and make lasting contributions in your life and work.
 
The Chicago School
How the University of Chicago Assembled the Thinkers Who Revolutionized Economics and Business
Johan Van Overtveldt
A landmark in 20th-century intellectual history—the first truly in-depth study of the Chicago School of economics.
It Pays to be Paranoid
Securing Business Success by Preparing for the Worst
Christopher Eiben
 
The Kimchi Matters
Global Business and Local Politics in a Crisis-Driven World
Dan Lefkovitz, Sam Wilkin, Marvin Zonis
How to Play the Game at the Top
The 9 Rules for Consummate Corporate Effectiveness
Fenorris Pearson
A reality check about today's corporate America and about how things really get done in the business world.
 
Return on Learning
Training for High Performance at Accenture
Donald Vanthournout
Now in paperback—the inside story on how global business leader Accenture's investments in learning and knowledge management could be planned and managed to deliver measurable business advantage.
Change Better
How to Survive — and Thrive — During Change at Work and Throughout Life
Jeanenne LaMarsh
Groundbreaking book about developing the critical skills and tools necessary to cope with change: change at work and change in your personal life.
 
If You Will Lead
Enduring Wisdom for 21st-Century Leaders
Doug Moran
Combines the enduring wisdom of Kipling's poem "If--" with the stories of sixteen great leaders from history to demonstrate how to become a powerful and effective leader.
The Woman Road Warrior
An Expert Guide to Domestic and International Business Travel
Kathleen Ameche
Revised, expanded, and updated version of Amazon bestseller—now with comprehensive information on global business travel.
 


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